⚡ Retailer spots are limited by location — grab yours before someone else does!

Apply now secure your territory!
Submit Your Application.

Apply now before your territory is gone! Submit Your Retailer Application Today.

What to Expect

Pete & Lucy | List

SUBMIT AN APPLICATION

Pete & Lucy | Clock

WAIT FOR APPROVAL

Pete & Lucy | Calendar

BUY YOUR STARTER KIT

Pete & Lucy | Lock

LOCK DOWN TERRITORY

PETE + LUCY RETAILER APPLICATION FORM

Starter kit interested in
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

our options incase you missed it

Pete & Lucy | Sets

Baby Starter Kit

This quick-start kit includes 21 handpicked outfits—dresses, outfits, and rompers your customers will love! ❤️

Your Investment
$298

Average Retail Value
$596

Every Starter Kit Now Includes Over $327 in FREE Business Tools!

🎁 Here’s What You’ll Get—FREE:
✔ Digital Monthly Planner – Stay organized & on track! ($69 Value)
✔ The Boutique Blueprint – Your exclusive step-by-step guide to launching and growing a successful boutique! ($199 Value)
✔ Brand Kit – A polished, professional look from day one! ($59 Value)
✔ Exclusive Access to Our Private Retailer Community – Connect, learn & grow with fellow boutique owners!

📢 Your Starter Kit is more than just inventory—it’s a complete business launch package!

Mini Starter Kit

Start your boutique journey confidently with this charming variety pack, featuring 40 handpicked outfits—dresses, outfits, and rompers your customers will love! ❤️

Your Investment
$568

Average Retail Value
$1,136

Every Starter Kit Now Includes Over $327 in FREE Business Tools!

🎁 Here’s What You’ll Get—FREE:
✔ Digital Monthly Planner – Stay organized & on track! ($69 Value)
✔ The Boutique Blueprint – Your exclusive step-by-step guide to launching and growing a successful boutique! ($199 Value)
✔ Brand Kit – A polished, professional look from day one! ($59 Value)
✔ Exclusive Access to Our Private Retailer Community – Connect, learn & grow with fellow boutique owners!

📢 Your Starter Kit is more than just inventory—it’s a complete business launch package!

Boss Starter Kit

Stock your boutique confidently using our biggest Starter Kit, featuring 80 handpicked outfits—dresses, outfits, and rompers your customers will love! ❤️

Your Investment
$1,136

Average Retail Value
$2,272

Every Starter Kit Now Includes Over $327 in FREE Business Tools!

🎁 Here’s What You’ll Get—FREE:
✔ Digital Monthly Planner – Stay organized & on track! ($69 Value)
✔ The Boutique Blueprint – Your exclusive step-by-step guide to launching and growing a successful boutique! ($199 Value)
✔ Brand Kit – A polished, professional look from day one! ($59 Value)
✔ Exclusive Access to Our Private Retailer Community – Connect, learn & grow with fellow boutique owners!

📢 Your Starter Kit is more than just inventory—it’s a complete business launch package!